Social Wellness Co.’s has worked closely developing all of the promotional content for health platform, Naughty Nutrition. We were in charge of creative recipe development, food photography, SEO and content management. All of the recipes at naughtynutrition.co were developed and photographed by Jenni, owner of Social Wellness Co.
We worked with Naughty Nutrition to create a verbal identity along with web copy that resonated with their clients. Below is a snippet of the tone of voice developed for their about page.
” Naughty Nutrition is about dishing up No-BS nutrition information served to you with a side of easy-to-follow guides and a dollop of enticing food imagery. We’re talking pizza, burgers, pasta – and most definitely, chocolate! But, we also crush on natural & nontoxic beauty and skin care as well.
It’s fair to say that we’ve got plenty of the nutrition information you’ve been craving! We’re talking real-life solutions for busy women wanting to optimize their health in a number of different ways. We want to make YOUR commitment to nutrition easier than ever. “